http://www.directcontactpr.com en-us Articles 60 217 144 http://www.directcontactpr.com/name1.gif http://www.directcontactpr.com/free-articles/ Mon, 20 Dec 2010 17:20:00 PST Sun, 09 Apr 2006 11:41:04 PST http://www.directcontactpr.com/free-articles/article.src?ID=131 My story in Chicken Soup for the Entrepreneur's Soul published November 2006. Wed, 28 Jan 2009 12:00:00 PST http://www.directcontactpr.com/free-articles/article.src?ID=129 - Sun, 11 Jan 2009 12:00:00 PST http://www.directcontactpr.com/free-articles/article.src?ID=128 Here are the results of the November 2008 survey questionnaire of media in which i asked the question: "How do you feel about ebooks and their future role in publishing and education?" Mon, 22 Dec 2008 12:00:00 PST http://www.directcontactpr.com/free-articles/article.src?ID=127 Warning! This is not a pretty picture. Self publishing is not viewed in a favorable way. You can understand why when you see what these people have seen and read what they wrote. Wed, 17 Dec 2008 12:00:00 PST http://www.directcontactpr.com/free-articles/article.src?ID=124 - Sat, 05 Jul 2008 12:00:00 PST http://www.directcontactpr.com/free-articles/article.src?ID=123 - Sat, 05 Jul 2008 12:00:00 PST http://www.directcontactpr.com/free-articles/article.src?ID=122 Is it easy to write a news release? How about writing a news release that really gets the publicity that one seeks? Sat, 05 Jul 2008 12:00:00 PST http://www.directcontactpr.com/free-articles/article.src?ID=121 To me, getting publicity is like making candy - it’s a tasty recipe backed by art and science, psychology, and specific tactics that come into play. It’s a persuasive communications process that one has to go through. It has a very narrow set of requirements that many people simply do not understand. Your pitch is basically a proposal. A publishing proposal. Sat, 05 Jul 2008 12:00:00 PST http://www.directcontactpr.com/free-articles/article.src?ID=105 The is Chapter 27 to the book "Einstein's Business" published by Elite Press in January 2007. I offer up a process and insights into knowing when you have something that will really fly. My kids say that the picture of me at the beginning is proof of reincarnation. Ha! I just think it's proof that people with similar wrinkles look alike. Mon, 11 Jun 2007 12:00:00 PST http://www.directcontactpr.com/free-articles/article.src?ID=89 You want to be on Oprah. Right. Read on. Here are the strategies and tactics that you will really need to use. Sat, 11 Nov 2006 12:00:00 PST http://www.directcontactpr.com/free-articles/article.src?ID=86 Does your favorite charity or organization wish for more publicity? This article explains the publicity tactics that can be used to help drive public awareness of fundraising activities. Thu, 31 Aug 2006 12:00:00 PST http://www.directcontactpr.com/free-articles/article.src?ID=82 Geez. Just keeps on happening. Copyright infringement is more popular than publicity! Here's my article from June 1998, still valid Sun, 30 Jul 2006 12:00:00 PST http://www.directcontactpr.com/free-articles/article.src?ID=81 If you think you are really ready to publish, then please listen to these words closely. Think again before you jump. Sun, 23 Jul 2006 12:00:00 PST http://www.directcontactpr.com/free-articles/article.src?ID=80 An effective online media kit can be one of the most valuable media and marketing tools you can create on your web site. It will help persuade even the most doubtful media that you are newsworthy and have what it takes to make their day. Here's what you need to do to create your online media center. Wed, 19 Jul 2006 12:00:00 PST http://www.directcontactpr.com/free-articles/article.src?ID=79 You need to prepare your media kit toolbox. A media kit is a package of information specifically designed to capture the media's attention. The specific information you include helps media do their job. Here's some explicit guidance on what you need to include. Wed, 19 Jul 2006 12:00:00 PST